Tuesday, 18 January 2011

Further Insights Into Arts Commissioning

See also Eight Reasons to Commission a Film ?

Further Insights Into Arts Commissioning from Diane Osborne, Maternity Commissioner (former Teenage Pregnancy Programme Lead), NHS Walsall. What they are looking for is

A high level of professionalism in the finished project

Artists should try to identify a local lead in a particular area (teenage pregnancy, obesity, etc.) and the utilisation of high profile ‘champions’, which can be strong advocates

Collaboration with clinicians to ensure the accuracy of information to be delivered

Local knowledge of current trends (seek out this information from public health department for local demographics / statistics)

Improvements in ‘outcomes’, and demonstration of value for money delivery

Innovation ‘Spend to save’, tailoring of targets, incorporating local priorities of Local Area Agreements (LAAs)
Read the full report here,

Thursday, 13 January 2011

Secret Services and Community Celebrations

A Still from Naata / The Bond 2003

How do we move from a state of secrecy to publicity, openness and celebration?

The aim of this blog is simply to outline how you can achieve your aims by asking (and answering) a set of questions about your identity now, and thinking about where you want to get to. Building better communications may initially encounter resistance within a group or an organisation. So it’s a good idea to start with some basic questions such as

Where are we now?
Is our group or service a well-guarded secret?
How do we promote our services?
Why do we want people to be more aware of what we do?
What is unique about what we do?

Here are some questions to consider  …

Does your community group, charity, or service

  • communicate a clear ‘emotional charge’ or a unique identity?
  • maintain its relevance over time by evolving in response to changing perceptions?
  • make people want to get involved?
  • get demanded by service users because it represents excellent value?
  • win, build, and retain loyalty?
  • have a unique, recognisable, and memorable ‘personality’ or visual image?
  • win endorsements from funders, donors, or celebrities?
  • have a dominant position, or a driving force, and example to others?
  • improve the ‘health’ of the sector ?
  • receive trsuted media attention and/or free publicity on a frequent basis (daily/weekly/monthly/quarterly) ?
These questions may allow you to start discussions between a variety of stakeholders. It’s useful to find evidence for your ‘yes’ or ‘no’ answers. Is there a story, or a pattern emerging?

Why not use a video camera to document responses, or video screenings, to provoke further discussion?

Monday, 10 January 2011

Eight Reasons to Commission a Film to get your Message Out

If we want to create a powerful and authentic message there are many tools and media available. If you are thinking about commissioning a film, or online steaming video, there are some strong reasons to favour a participatory approach to your project. Clients are increasingly expecting information to be available in accessible audio-visual formats - that's why YouTube is now the second biggest search resource after Google.

 "8 Reasons to Commission a Film to get your Message Out" :

  • a short film has more impact than a text-based manual or policy document, which will sit unread on the office shelf.
  • film has the capacity to broaden engagement and participation as many service users have very poor or weak literacy, but will relate to film and web resources
  • film delivers the same message every time leading to clear and reliable outcomes, rather than confused or mixed messages. For instance, we might ask clients to identify the biggest issue that they currently face.
  • public policy (digital inclusion) aims to improve the value and effectiveness of services by harnessing the potential of new media
  • services users and stakeholders will be able to make more informed choices by having easily accessible information available online, anywhere, anytime, 24:7
  • participatory methodology supports civil renewal, by building on authentic experiences of service users and clients
  • showcase other social media and community projects on your website alongside your film; build interactivity and engagement by enabling comments and feedback
  • participatory video has a proven track record in personal and group development work

Tuesday, 4 January 2011

Summary of recent community media posts / resources

What is Community Film ?

Core Advice for an Award Winning Film - 30 Tips

7 Steps to transform your community newslettter from junk to jewel

30 Ways to Put the Community Into Film ...

8 Practical Approaches for Community Film Distribution

The Fold of Creativity and Critique: media theory, media practice

Remarks on Social Enterprise Today: Social Enterprise back in fashion but poorly understood

Press Releases: How to gain Free Publicity

Film, technology, games and canapes: Lord Puttnam in Birmingham

The Fantasy World of No Budget Films

Time to Fix the Environment: Manchester shows that Celebrity and Community is not a Toxic Mixture

Our 3-minute film guide for a 3-minute film

Radical Origins of the 'Big Society' ?

The Future of Film Debate: A Short Summary

Twelve Aspects of Postfilm

The Spectre of Community and the Big Society

Some Useful Sites for Community Film

Civil Society Groups and Volunteer Film Projects

Scoping Twelve Broadcasting and Community Media Debates 

If you would like our team to help you to make your community film please visit our site


European Year of Volunteering 2011

I recently wrote about the opportunities afforded by small scale film projects, and how they can help to promote the role of volunteering and further help to develop the social capital of civil society. Since writing I note that the European Union has designated 2011 as the "European Year of Volunteering".

At a time when Europe is divided between economic recovery (Germany) and debt-driven cutbacks (the rest),  the demise of the the welfare state and the disappearance public services is more of a pressing reality than an ideological nightmare. Accordingly, the theme of stronger reliance on the goodwill of individuals and community groups cannot be underestimated. Sadly there does not appear to be any appetite for making the wealthy pay more, or for a significant redistribution of income or investment priorities. We are witnessing a resurgence of tough conservative values allied with liberal free enterprise. Technology marches on (creating the illusion of progress for all), but socially we are sinking back into a very nineteenth century environment; in which self-help and community organization may be the only safety net for the poor and needy majority of the population. Are we pragmatic reformers or reluctant revolutionaries?

How can volunteering making a difference? What is the European Year of Volunteering?

Here is the relevant information released by the European Union:

"In the European Union, almost 100 million citizens of all ages invest their time, talents and money to make a positive contribution to their community by volunteering in civil society organisations, youth clubs, hospitals, schools, in sport clubs, etc. For the Commission, volunteering is an active expression of civic participation which strengthens common European values such as solidarity and social cohesion. Volunteering also provides important learning opportunities, because involvement in voluntary activities can provide people with new skills and competences that can even improve their employability. This is especially important at this time of economic crisis. Volunteering plays an important role in sectors as varied and diverse as education, youth, culture, sport, environment, health, social care, consumer protection, humanitarian aid, development policy, research, equal opportunities and external relations.

Objectives of the Year:

The EU will use the Year to work towards four main objectives:

1. To create an enabling and facilitating environment for volunteering in the EU;

2. To empower volunteer organisations and improve the quality of volunteering;

3. To reward and recognise volunteering activities; and

4. To raise awareness of the value and importance of volunteering.

The Commission expects that the European Year of Volunteering will lead to an increase in volunteering
and to greater awareness of its added value, and that it will highlight the link between voluntary engagement at local level and its significance in the wider European context.

The aim is to involve all levels – European, national, regional and local, but the emphasis is very much on a bottom-up approach. In this way the ownership of the European Year shall remain as much as possible with the volunteers and the volunteer organisations.


There are many interested parties who are getting involved in the Year. The European Commission is also planning a range of activities. These include communication and awareness-raising measures (EYV Tour, EYV Relay, EYV Website, Thematic conferences).

Target groups:

- Volunteers (current and potential)
- Policy makers
- Civil society

What do you think? Are you involved?

Read my interview with the National Council of Voluntary Organizations ...

Monday, 3 January 2011

3mm medical camera

"A medical product development company, has launched a miniature single-use video camera that can be integrated into medical devices to improve safety and help reduce healthcare costs. “At just three millimeters in diameter, the Video Scout is one of the smallest medical cameras in the world,” says Charlie Skinner, VP of Business Development for BC Tech. “Medical companies can integrate the Video Scout into biopsy tools, ablation wands, catheters, tissue cutters, scopes and more. We’re confident this sort of low cost imaging technology will usher in a new wave of disposable medical products with built in video cameras."

Roads to PostFilm: A Chronology

Exploring scopophilia, CCTV, celebrity, gaming, inspiring books, global media anxiety and world capitalist domination. Best wishes for 2030 !

1984    George Orwell films Documentary Big Brother and Margaret Thatcher Rules Britain as Iron Lady. 1984 Did Not Happen, claim. (St Andrews, Avanti!)

1984    ‘Video Nasty’ Scares hit Britain and Government introduces Video Recording Act.

1985    Lambeth grants £100 to finance world’s first ‘Scopophilia Awareness Day’ (s.a.d.) on  March 5th .

1985-1995  Lots of new technology and ideas; ethical policy; corporate ethics; corporate cleansing; ethical cleansing; outsourcing. ‘Happy decade’

1986    Jonny Dolour patents the ‘Entertainment Libido’ E.L. meme. Waves of celebrity fever.

1987 World of Borecraft anti-meme released

1996    YewTube ‘goes Big’ with Broadcast Yourself video-share

1997   September 4th Big Brother comes to life in Neverlands.

1997  “Carmageddon, in which the gameplay involved mowing down innocent pedestrians, was the first game to be refused classification […] effectively banning it.[…]  a modified version created in which the pedestrians in question were replaced by green-blooded zombies[…] completed a successful appeal” (Wikipedia)

1997 Thomas Harding, The Video Activist Handbook. Foreword by Anita Roddick.

1998 Brixton declares E.L. ‘meme free zone’

2002 DeeDee Halleck, Hand-held Visions: The Impossible Possibilities of Community Media.

2003 Participatory Video, ed. Shirley A. White

2005 Video For Change: A Guide for Advocacy and Activism (Pluto Press)

2006 Terrorism Act (UK) outlaws ‘glorification’ of terrorism

2007 Global greed and crisis of capitalism re-branded as Credit Crunch

2009  Revealed: UK Conservative government forgot to inform European Commission about its Video Nasty Act (1984) with the result that the law had been invalid since March 1984.

2009 Charles Leadbeater We-Think: Mass Innovation, not mass production (Profile Books); Slavoj Zizek, First as Tragedy, Then as Farce

2010 Jaron Lanier, You are Not a Gadget: A Manifesto; David Shields, Reality Hunger: A Manifesto; Clay Shirky Cognitive Surplus: Creativity and Generosity in A Connected Age;  John Grant, Co-Opportunity.

2010   ‘Hit-and-Run’ Incident as Alinsky’s Rules for Radicals (1971) leads to Big Society Discourse War

2011   MobiCam revolutions hit China and Iran

2012   Mayor ‘Big Boris’ Karloff launches London CCTV with 500,000 live 24-hour channels

2012   GlobeCon Microcamera discovered living on the edge of a genetically modified chickpea in Delhi supermarket

2012    Banned: Scopophilia ter Deconstruction : dvanajst veda zakaj a Postfilm vsemirje

2013   The Ego Terminus Revolt, claims to be the world’s ‘first and last’ genuine Big Indy Movie

2014   Media Industry Rationalization as ‘Entertainment Only’ Protocol agreed by media partners in bid to stem spread of agit prop meme.

2014   Pentagon releases ‘1 cent’ micro cameras which can inhabit hamburgers and claim they are ‘as small a grain of sand and as painless as pin prick’

2014    Banned cultural theorist Otto Jijeck claims that organo-micro-video-immersive technologies have forged a ‘postfilm universe.’ (Scopophilia and Deconstruction: Twelve Disciplines for a Postfilm Universe (Slovenia 2012))

2014    YewTube claims that it holds 1 trillion years of video content

2015   Outbreak of Scopophilia hits Beverley Hills and Scunthorpe.

2015    Privacy fears as micro-cameras discovered in Bollywood tea leaf.

2015   Gastropod Mollusc docu-drama Slug hit by wanton hermaphroditism

2015   Olaf Feng Shui is the world’s last person to post a video of himself on Yew Tube

2015   Last ‘news’ paper published in the UK

2015   UK legislature orders BBC to stop all educational broadcasts. Plug pulled on ‘anachronistic’ BBC4, R3 and R4.

2016   UK unemployement reaches 6 million. 6-million in the Role, a participant-led event is filmed using a CCTV sabotaged link-up.

2016   US ‘film’ Schools closed as GlobeCon.com moves to monopoly sponsorship of Global Media Industry Apprenticeships Inc.

2017   ‘Big Society Online’ claim as CCTV UK launched with 4.2 million channels.

2018   Hollywood: The Bigger Os-kars is the only film produced by Hollywood Studio giant GlobeCon.com Inc

2019   Rainforest Road becomes the Biggest car-chase-crash in history as 30,000 automobiles are smashed up and project carbons emissions hit 4m tons

2020   ‘Star X’ demands $1 billion a minute fee to play ‘CelebrityX’ in Os-kar acceptance speech.

2021   CCTV News hit as Jay’s Hamburger Heist proves to be prank simulation. Wallymart officers press charges in sim test case.

2022   Celebrity Turkey Automobile Mash-Up wins at the GlobeCon.com Os-kars, as stars continue their strike for $ 1.3 trillion + ‘living wages’

2023   CCTV UK wins all prizes at the Little Os-kars’ Litte Brother’s Awards  in Edinburgh, Scotland.

2024   ‘Scopoholia’ riots in Rome and London

2025   First Despectaculum vaccines take place in Hollywood and Sydney.

2026   Takeover Fever sweeps global stock markets as GlobeCon.Com swallows its rivals and achieves world domination.

2030   ‘Peace Decade’ ends as World of Borecraft hit by Reality Simulation Disorder.